For over a year, Custom GPTs were the undisputed gold standard for anyone wanting a personalized AI assistant. They were flexible, easy to build, and revolutionized how we thought about “custom” AI. But as the technology has matured, many of us have hit a frustrating wall: the “Tool Tax.” We’ve been spending more time manually uploading files, copy-pasting between tabs, and managing isolated silos of data than actually letting the AI do the work.
The game has changed with the release of Google Gems. Unlike Custom GPTs, which live in their own bubble, Gems are woven directly into the Google Ecosystem. This isn’t just about a smarter chatbot; it’s about a complete automation system that bridges the gap between your AI and where you actually do your work—in your Docs, your Sheets, and your Gmail.
In this tutorial, Julian Goldie breaks down exactly why he made the switch and how you can stop treating AI as a separate tool and start treating it as your business co-pilot. Whether you’re looking to automate meeting transcripts, generate SEO content, or build full-stack apps without writing a single line of code, the shift to Google Gems is the key to unlocking true productivity in 2026.
- Zero-Friction Integration: Google Gems sync dynamically with your Google Workspace, meaning your AI always has a “living” connection to your most current documents and data without manual uploads.
- No-Code App Building: Gems don’t just build the automation; they allow you to create a functional front-end UI, making your custom tools easier to use and share across your team.
- Massive Context Power: Leverage the 15,000-token instruction limit (and the power of Gemini 3) to handle complex, multi-step business logic that would break a standard standalone GPT.
- The “One-Tab” Workflow: Stop the “toggle tax” by accessing your custom-trained automations directly inside the sidebars of the Google tools you use every day.
Ready to stop wrestling with disconnected tools and start automating your entire business? Watch the full video to see exactly how to set up your first “Super Gem” today!
P.S. If you want to go deeper than just tutorials and actually build a business with AI tools then join the AI Profit Boardroom. Here’s where you will find tons of tutorials, tips, tools and advanced workflows that don’t make it to YouTube. Join here: https://clinthermanlikes.com/aipb